Top Photo and Video Apps on Unified Platform in Australia, Q1 2025

In the first quarter of 2025, the top-performing photo and video applications in Australia showed varied trends across downloads, revenue, and active users. These insights, powered by Sensor Tower, provide a closer look at how these apps fared on a unified platform.

YouTube from Google experienced a strong performance with weekly revenue peaking at approximately $1.3M in mid-January. Weekly downloads started at around 24K, gradually decreasing to 17K by the end of March. The app maintained a robust user base with active users fluctuating between 16M and 17M throughout the quarter.

Snapchat from Snap, Inc. saw a peak in weekly revenue reaching $347K in late January, with a steady decline towards the end of the quarter. Downloads remained relatively stable, averaging around 30K weekly, while active users varied, reaching a high of approximately 5M in mid-February.

CapCut - Video Editor by Bytedance showed a notable increase in weekly revenue, peaking at $195K in mid-February. Downloads averaged around 50K weekly, with active users ranging from 1.2M to 1.4M, indicating a consistent user engagement.

Canva: AI Photo & Video Editor, an Australian-based app, achieved a peak revenue of $178K in late February. Weekly downloads showed an upward trend, reaching 33K by the end of March. Active users saw fluctuations, peaking at over 520K in mid-February.

Facetune: Video & Photo Editor by Lightricks Ltd. had stable weekly revenue, with a peak of $99K at the start of the quarter. Downloads hovered around 10K weekly, while active users varied, peaking at over 62K in mid-March.

For more comprehensive insights into these trends, visit Sensor Tower's platform.